How to Optimize Crawl Budget for Large Websites
Crawl Budget Fundamentals
Large websites often struggle to ensure search engines discover their most valuable pages. Crawl budget optimization keeps bots focused on revenue-driving content.
Assess Your Baseline
Analyze Log Files
Log files reveal whether bots are repeatedly hitting low-value URLs. Segment requests by bot type, status code, and directory to understand behavior.
Identify Waste
Common issues include infinite URL parameters, faceted navigation, and duplicated pagination. Prioritize fixes that stop bots from crawling unproductive paths.
Tactics to Reclaim Crawl Budget
Monitor and Iterate
Set up recurring log exports and Search Console reports to validate improvements. Crawl budget work is ongoing as your site structure and content evolve.
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